Creating awareness over the importance of plant health and the global role of the IPPC is extremely important as the IPPC profile has traditionally been too low. Therefore, all IPPC Communication and Advocacy activities are targeted at improving the profile of the IPPC at the national, regional and global level. Increased recognition should also lead to improved support and sustainable resources.
The IPPC communication efforts are based on the IPPC Communications Strategy, whose current version has been adopted by CPM-8 (2013), and the IPPC Annual Communication Work Plans developed under the auspices of the IPPC Task Force on Communication and Advocacy.
The IPPC is making use of many different opportunities to promote itself and increase support. Therefore, the IPPC has introduced annual themes to promote specific aspects of the IPPC mandate on an annual basis. For the period 2016-2019 the IPPC will focus on the following themes:
In addition, IPPC contracting parties are endeavouring to get the United Nations to proclaim 2020 the International Year of Plant Health (IYPH). Many IPPC activities are building to generate awareness and support for this endeavour.
A significant amount of advocacy material to promote the IPPC and is already available through the IPPC Media Kit.
Here is the link to access IPPC photos available online.